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      Personal Brand Creation in the Digital Age

      Personal Brand Creation in the Digital Age

      Theory, Research and Practice
      Mateusz Grzesiak
      0.0 / 10 ( 0 votes)
      Categories:
      Books in Foreign Languages, General History
      Publishing Date:
      2018
      Publisher:
      Cover Type:
      Hardcover
      Page Count:
      185
      Edition:
      1st ed. 2018
      ISBN:
      9783319696966
      Dimensions: l: 21.6cm | H: 15.4cm | 1.9cm | 382g
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      Publisher's Synopsis
      Presenting a scientific exploration of personal branding and digital communication, this ground-breaking book aims to fill a gap between theory and practice. Describing how social media can increase brand profiles online, it explains basic terms before investigating the cultural context for online personal branding.
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