A primer in design and communication that offers solutions to the recurring problems faced by by students and professionals. It explores the ways creatives interpret their clients' brief, propose new ideas and reinvent existing products and brands, referring to a huge cross-section of different projects by acclaimed designers and agencies, including Saatchi and Saatchi, Paul Rand, George Lois, Bob Gill and Pentagram.
Problem Solved
Categories:
Language:
Engleza
Publishing Date:
2012
Publisher:
Cover Type:
Hardcover
Page Count:
320
ISBN:
9780714864730
Dimensions: l: 21.8cm | H: 25.3cm | 3.2cm
26900
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