Budapest attracts over 2.5 million tourists each year (Source: Budapest Tourist Board), Around 700k British nationals visit Hungary each year (Source: Gov.uk), Budapest was ranked 2nd for being the World's Best Tourist City by Conde Nast Traveler magazine in 2015 (Source: www.travelpulse.com), Rough Guides was the No. 3 travel guide publisher in 2016, worth 3.3 million (Nielsen Bookscan)