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      Using Semiotics in Marketing

      Using Semiotics in Marketing

      How to achieve consumer insight for brand growth and profits
      Dr Rachel Lawes
      0.0 / 10 ( 0 votes)
      Categories:
      Books in Foreign Languages, Business, Leadership and Management
      Publishing Date:
      2020
      Publisher:
      Cover Type:
      Paperback
      Page Count:
      256
      ISBN:
      9781789662078
      Dimensions: l: 15.6cm | H: 23.4cm
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      Publisher's Synopsis
      Create better ads, marketing communication, branding, websites, packaging and social media content, by understanding what semiotics is and how it can be used to drive growth and profits.
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