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      Direct Marketing

      Direct Marketing

      STRATEGY, PLANNING, EXECUTION
      Edward L. Nash
      0.0 / 10 ( 0 votes)
      Categories:
      Leadership and Management
      Language:
      Engleza
      Publishing Date:
      2000
      Publisher:
      Page Count:
      600
      ISBN-10:
      0071352872
      Original Title:
      Direct Marketing
      Brand:
      Edition:
      a IV-a
      ISBN:
      9780071352871
      Dimensions: 1035g
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      Publisher's Synopsis
      Brings together various complex elements of direct marketing. This book covers essentials of both strategy and implementation. It is suitable for those interested in improving the performance of direct marketing programs.
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