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      Play Bigger

      Play Bigger

      How Rebels and Innovators Create New Categories and Dominate Markets
      Al Ramadan, Dave Peterson, Christopher Lochhead, Kevin Maney
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      0.0 / 10 ( 0 votes)
      Categories:
      Business, Leadership and Management
      Language:
      Engleza
      Publishing Date:
      2016
      Publisher:
      Cover Type:
      Paperback
      Page Count:
      272
      ISBN:
      9780349411361
      Dimensions: l: 23.4cm | H: 15.5cm | 2.2cm | 356g
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      Publisher's Synopsis
      The how-to playbook for start-ups and established companies on how to define a new category, develop it and then dominate it over time.
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