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      Sales Management

      Sales Management

      Strategy, Process and Practice
      Bill Donaldson, Javier Marcos Cuevas, Regis Lemmens
      0.0 / 10 ( 0 votes)
      Categories:
      Books in Foreign Languages, Business, Leadership and Management
      Publishing Date:
      2015
      Publisher:
      Cover Type:
      Paperback
      Page Count:
      328
      Edition:
      4th ed. 2015
      ISBN:
      9781137355102
      Dimensions: l: 24.8cm | H: 19.1cm | 2.3cm | 630g
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      Publisher's Synopsis
      This is a core textbook that provides a practical and comprehensive introduction to selling and sales management. Accessibly divided into three parts-'Strategy', 'Process' and 'Practice'-it presents a wide range of topics such as ethical issues in sales, key account management, international sales, recruitment, and compensation and rewards.
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