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      Storyscaping

      Storyscaping

      Stop Creating Ads, Start Creating Worlds
      Gaston Legorburu, Darren McColl
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      0.0 / 10 ( 0 votes)
      Categories:
      Books in Foreign Languages, Business, Leadership and Management
      Language:
      Engleza
      Publishing Date:
      2014
      Publisher:
      Cover Type:
      Hardcover
      Page Count:
      256
      ISBN:
      9781118823286
      Dimensions: l: 21.2cm | H: 21.1cm | 1.9cm | 618g
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      Publisher's Synopsis
      How to use powerful tools to engage customers with your brand Marketers, technologists, and corporate leaders are looking for ways to more effectively connect consumers with their brand. Storyscapes introduces "storyscaping" as a way to create immersive experiences that solve the challenge of connecting brands and consumers.
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