The world of advertising seems to have a seemingly endless list of rules. Some consider these rules to be valuable words of wisdom; others perceive them to be mere restrictions, dogmas, and formulae that need to be bent, twisted, or broken entirely."The Medium is the Message" provides a list of inspirational or delusional advertising jargon for the world to judge.
Categorii:
Limba:
Engleza
Data publicarii:
2011
Editura:
Tip coperta:
Hardcover
Nr. pagini:
160
Colectie:
ISBN:
9789063692155
Dimensiuni: l: 12.6cm | H: 17.5cm | 1.8cm
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