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      Behavioural Economics

      Behavioural Economics

      Graham Mallard
      0.0 / 10 ( 0 votes)
      Categories:
      Business, Leadership and Management
      Language:
      Engleza
      Publishing Date:
      2017
      Publisher:
      Cover Type:
      Paperback
      Page Count:
      176
      ISBN:
      9781911116417
      Dimensions: l: 20.9cm | H: 14.8cm | 2cm | 196g
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      Publisher's Synopsis
      The rise of behavioural approaches in economics has been one of most significant developments in the study of economic decision-making in recent years. This book introduces the topic of behavioural economics to a beginning readership, explaining its approach and methodology and assessing its successes and weaknesses.
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