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      Brand Leadership

      Brand Leadership

      David A. Aaker, Erich Joachimsthaler
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      0.0 / 10 ( 0 votes)
      Categories:
      Books in Foreign Languages, Business, Leadership and Management
      Language:
      Engleza
      Publishing Date:
      2009
      Publisher:
      Cover Type:
      Paperback
      Page Count:
      368
      ISBN:
      9781847398352
      Dimensions: l: 13.1cm | H: 19.8cm | 2.4cm | 262g
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      Publisher's Synopsis
      The leading consultant on branding returns with an instant classic: a top to bottom guide to winning the battle of the brands
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