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      Innovation Games

      Innovation Games

      Creating Breakthrough Products Through Collaborative Play
      Luke Hohmann
      0.0 / 10 ( 0 votes)
      Categories:
      Books in Foreign Languages, Business, Leadership and Management
      Language:
      Engleza
      Publishing Date:
      2006
      Publisher:
      Cover Type:
      Paperback
      Page Count:
      192
      ISBN:
      9780321437297
      Dimensions: l: 20.3cm | H: 22.6cm | 1.1cm | 384g
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      Publisher's Synopsis
      Includes twelve games that help you uncover your customers' true, hidden needs and desires. This work helps you learn what each game will accomplish, why it works, and how to play it with customers. It then shows how to integrate the results into your product development processes, helping you focus your efforts and reduce your costs.
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