Social media has changed our aspirations and the way we see ourselves. It has created a new layer of perfectionist pressure in every aspect of our lives, but equally enabled us to share resources, opinions, help and information more quickly than ever before.
We love it; we hate it; we can't get off it. We have mixed feelings.
Naomi Shimada and Sarah Raphael have spent the last decade building successful careers on the internet. Sarah's work as a writer and editor brings her into contact with the outer reaches and inner workings of online content, graph upon graph revealing to her what women most want to read today. Naomi is a model, host and writer and talks to people all over the world through her sunny, colourful Instagram account which has helped girls struggling with body image and confidence issues.