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      Service Management

      Service Management

      STRATEGY AND LEADERSHIP IN THE SERVICE BUSINESS
      Richard Normann
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      0.0 / 10 ( 0 votes)
      Categories:
      Business
      Language:
      Engleza
      Publishing Date:
      2000
      Publisher:
      Page Count:
      254
      ISBN-10:
      0471494399
      Original Title:
      Service Management
      Brand:
      Edition:
      a III-a
      ISBN:
      9780471494393
      Dimensions: 404g
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      Publisher's Synopsis
      Intended for high-level executives in organizations whose "products" have a high immaterial content, such as service, image or know-how, this work aims to be a comprehensive discussion of the management of service businesses, based on several years' research and consultation.
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