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      The Handbook of Communication and Corporate Reputation

      The Handbook of Communication and Corporate Reputation

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      Categories:
      Sociology, anthropology
      Language:
      Engleza
      Publishing Date:
      2015
      Publisher:
      Cover Type:
      Paperback
      Page Count:
      650
      Collection:
      ISBN:
      9781119061236
      Dimensions: l: 31.9cm | H: 17.4cm | 3cm | 972g
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      Publisher's Synopsis
      With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell s series of handbooks on communication and media reflects the growing visibility of large businesses ethical profiles, and tracks the benefits that positive public attitudes can bring.
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